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The origins of Windle & Moodie hair products

By Paul Windle

I have been hairdressing for 33 years. I have been lucky enough to work with the most creative people in our industry. From great hairdressers and educators to marketing geniuses and product innovators. Some became famous, and many of the most creative innovators are little known.

When I started hairdressing, there were very few products available. We would try and mix anything to get a look. We had to make do with substitutes such as hand cream, sowing machine oil, talcum powder, sugar or salt mixed with water. We would often use existing hair products for their unintended use to get an effect or help prepare (hair) the fabric we work with. More recently, tea and volcanic ash have inspired us.

My personal product knowledge for styling has its roots in editorial hairdressing. 

However 20 years ago I was accidently introduced to the world of French pharmacy hair products, where I discovered an Aladdin's cave of wonderful shampoos, conditioners, lotions and potions to treat the hair and scalp.

My search has taken me frequently to Paris, Milan, Tokyo, New York and Seoul - not for fashion, but in search of great product innovation. As is often the case, much was found at our own doorstep with the team I have worked with for decades. Our salon in Covent Garden remains our lab. Our clients' opinions are taken as greatly privileged information.

There are many stories to share about the true origins of our products.

Windle & Moodie hair products

By Neil Moodie

Following 10 years of hairdressing in the salon, I made the transition in 1993 into editorial session work. Now in my 30th year of hairdressing, I've gained a wealth of knowledge not only about hair, but also the beauty industry itself, plus I've had the pleasure and honor to work alongside and collaborate with some of the biggest fashion and beauty pioneers.

One of the greatest aspects about editorial hairstyling is having the freedom to experiment and create by breaking some of the fundamental rules, whether this is through the unconventional use of products or hair styling techniques.

For a total of 12 years I have worked under contract for two high end product lines as a freelancer. This introduced me to the process of product development and eventually sparked off my interest into the possibilities of creating a bespoke product line.

The Windle and Moodie brand is about the joining of forces between Paul Windle and myself, combining our varying aspects of hairdressing and wealth of product knowledge to create a unique range that accommodates everybody, whether it be clients in the salon or models on a shoot or in a fashion show.

Windle & Moodie products story

The Windle and Moodie products are
an extension to our acclaimed, award-winning salon in Covent Garden,
dedicated to our clients who have been loyal to us for 26 years,
inspired by our editorial and fashion heritage,
meeting the exceptional standards of our hairdressers,
combining innovative hair treatments and performance-driven styling.

The Windle & Moodie products are an extension to our salon creative culture. They originated from our incessant curiosity, fascination with hair and pursued for innovation. Across decades, the salon was a lab where we experimented with products, tools, accessories and ideas.

We wanted to offer the best to our clients, not only in services, but in products and tools. We dedicated the Windle and Moodie products to our clients, who are independent, busy, successful women and men demanding quality services and products.

The Windle and Moodie salon is a hub for editorial stylists and creatives. Our team creates the hair backstage every fashion season in London, Paris, New York and Milan. We do hair for established and up-and-coming designers and work with renowned photographers for the most prestigious fashion and beauty magazines.

Each one of our products has been created to the exceptional standard of our hairdressers, obsessed about detail and perfection. We launch products that our hairdressers reach for in their day-to-day salon and editorial work. It took years of product development and relentless patience, painstakingly trying and testing until we felt we have the best product in hand.

The Windle and Moodie range combines innovative hair treatments and performance-driven styling. We worked with scientists in the UK to develop break-through technologies and find unique ingredients, which capture our imagination and have proven benefits on the hair and scalp. All our hair treatments are infused with high-quality teas, which are known for their antioxidant properties, protecting and leaving the hair radiant and shiny. Our styling range is about performance and functionality, since it stands the rigorous test in our salon and editorial work.

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